Sanjay is the Joint CEO of Mirum, one of the fastest-growing digital arms of the WPP group. The interesting part is the growth that Sanjay and his partner Harish Tibrewala were able to engineer after becoming a part of the WPP group. They managed to grow the agency to thrice its size.

Listen to Sanjay talk about the new rules of marketing in the digital age.

Few highlights of what to expect:

• The rapid migration to digital – why it’s imminent
• The importance of brand building whilst going digital
• The new world of influencers, bloggers, and content
• Marketing automation – what it is and how your business can leverage
• Agile marketing – Data, numbers, and how even small businesses can ride the digital opportunity